Project News In 2007 the project finished most of the coding of the half-sample of top-ranked movies (1-30) from 1950-2004, coding over 800 films. Some of the results, such as the frequency and explicitness of tobacco, alcohol, drugs, sex, violence, and suicide portrayals and the change in the portrayal of youth health risk behaviors and male vs. female representation, will appear in an ARCI book, tentatively titled The Changing Portrayal of Adolescents in the Media and Why It Matters (Oxford University Press, forthcoming in 2008).
  
Book background:
1/1/2008
Book background: The Changing Portrayal of Adolescents in the Media and Why it Matters (due out summer 2008) came out of a scholarly conference held in March 2007 in Rancho Mirage, California.  The volume includes chapters on American and British youth since World War II focusing on the creation of the teenager as a marketing target and the changes in the representation and portrayal of young people in popular music, music videos, and in film and television portrayals of sex, violence, and alcohol and tobacco use.   The volume also examines changes in gender roles and racial-ethnic representation since 1950 as well as newer trends in the use of video games and the internet.
What lies ahead?
1/1/2008
Technical news:
1/1/2008
Considerations and Recommendations
11/2/2006
The Annenberg Media Health Coding Project: Rationale and Plans
8/13/2006
Establishing Validity in Content Analyses
10/1/2005