The CHAMP Data (Coding of Health and Media Project) is a quantitative content analysis project that has coded a half sample of the top selling 30 U.S. films from 1950-2012 according to Variety magazine. The sampling is based on every other film from every year from 1950-2012. Because it is a half sample, there are 15, not 30, movies for each year of the sample. If a movie was unavailable, the next ranked movie was substituted in its place.
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For more details, visit the Movie Code Book for complete definitions.
Behaviors by YearBehaviors by 11 Grouped YearsBehaviors by 5 Grouped Years